Privacy Policy
Effective Date: March 2026
1. Data Controller
Scale Orbit Marketing (“Company”, “we”, “us”, or “our”) is the data controller responsible for your personal data.
Registered name: Scale Orbit Marketing
CVR: DK-43917628
Address: Nyhavn 43, 1051 Copenhagen K, Denmark
Email: support@dk.scaleorbitmarketing.com
Phone: +45 5251 8634
Website: dk.scaleorbitmarketing.com
Processing is carried out under the EU General Data Protection Regulation (GDPR) and the Danish Data Protection Act (Databeskyttelsesloven).
2. Personal Data We Collect
- Contact and enquiry data: name, email, phone, company name, and message content submitted via forms or email.
- Service and contract data: business details needed to prepare proposals, deliver services, and issue invoices.
- Technical usage data: IP address, browser type, device, pages viewed, and timestamps — collected only when analytics consent is granted.
- Cookie and tracking data: identifiers used for analytics and advertising — only after your explicit consent for non-essential categories.
3. Legal Bases for Processing (GDPR Article 6)
- Consent (Art. 6(1)(a)): analytics cookies, advertising cookies, and marketing communications.
- Contract (Art. 6(1)(b)): processing necessary to provide requested services and fulfil agreements.
- Legal obligation (Art. 6(1)(c)): retaining accounting records under Danish bookkeeping law (Bogføringsloven).
- Legitimate interests (Art. 6(1)(f)): website security, fraud prevention, and improving our services, balanced against your rights and freedoms.
4. How We Use Data
- Respond to enquiries and deliver requested services.
- Manage customer relationships and contracts.
- Improve website performance and user experience (only when analytics consent is given).
- Measure campaign performance and conversions (only when advertising consent is given).
- Comply with legal and regulatory obligations.
5. Google Analytics and Google Ads
We use Google Analytics 4 and Google Ads for website analytics and conversion tracking. These services are activated only after you grant consent for analytics and/or marketing cookies.
6. Cookies
We use essential, analytics, and marketing cookies. Non-essential cookies are not set until you opt in via our cookie consent banner. You may accept, reject, or customise cookie categories at any time. See our Cookie Policy
Cookie Settings for full details.
7. Sharing of Personal Data
We do not sell your personal data. We may share data with:
- Service providers acting as data processors under written data processing agreements (e.g., hosting, analytics, payment).
- Public authorities where required by Danish or EU law.
- Successor entities in a merger, sale, or corporate restructuring.
8. International Data Transfers
Some service providers (e.g., Google LLC) may process data outside the EU/EEA. Where transfers occur, we rely on:
- EU adequacy decisions where applicable.
- Standard Contractual Clauses (SCCs) approved by the European Commission, with supplementary safeguards where required.
9. Data Retention
- Contact enquiries: 12 months after last interaction, then deleted.
- Contract and invoice records: current year plus 5 years under Danish bookkeeping obligations (Bogføringsloven § 10).
- Analytics data: up to 14 months in Google Analytics 4.
- Marketing cookie data: up to 13 months depending on provider settings.
- Cookie consent records: 12 months, then consent is re-requested.
10. Your Rights Under GDPR
You have the right to:
- Access — obtain a copy of your personal data.
- Rectification — correct inaccurate or incomplete data.
- Erasure — request deletion where legally applicable.
- Restriction — limit processing in specific situations.
- Data portability — receive data in a machine-readable format.
- Objection — object to processing based on legitimate interests.
- Withdraw consent — at any time, without affecting prior lawful processing.
To exercise any right, email support@dk.scaleorbitmarketing.com. We will respond within 30 days.
11. Right to Lodge a Complaint
If you believe we have not handled your data correctly, you have the right to lodge a complaint with the Danish Data Protection Authority:
Datatilsynet
Carl Jacobsens Vej 35, 2500 Valby, Denmark
Phone: +45 33 19 32 00
Website: www.datatilsynet.dk
12. Security
We use technical and organisational measures including secure hosting, controlled access, HTTPS transport encryption, and regular reviews. No system is entirely risk-free.
13. Children’s Data
Our services are not directed at children. We do not knowingly collect personal data from anyone under the age of 13, in accordance with § 6 of the Danish Data Protection Act.
14. Changes to This Policy
We may update this policy. The current version is always available on this page with its effective date.
15. Contact
Scale Orbit Marketing
Nyhavn 43, 1051 Copenhagen K, Denmark
CVR: DK-43917628
Email: support@dk.scaleorbitmarketing.com
Phone: +45 5251 8634